Starting his career in the early days of the Tel Aviv digital scene, Uri worked in some of the world's leading brand agencies. He's worked with blue-chip clients such as Nestle and Sony as well as smaller brands and start-ups. Frequently, "a strategist to the strategists", working with clients such as Deloitte, Kantar, and Bain & Company. His current 'side-hustles' include the D&AD's new strategy masterclass, and mentoring at the School of Communication Arts.